Brainstorm Alone First, Then Collaborate on the Execution

Getting a group together to brainstorm an idea can seem productive.

But too many ideas can make progress impossible.

The team needed to generate ideas doesn’t have to be big.

In fact, it shouldn’t be.

Begin by writing down your own ideas, then bring them to a small team to refine them.

For every reason to go forward with an idea, someone will think of a reason not to.

By overanalyzing the concept, any progress gets paralyzed.

…Collaborate with a maximum of three people so decisions can be finalized.

when you land a solid idea, then use teamwork to bring the idea to life.